Elon Musk, the company's new owner, communicates with engineers and sends a barrage of emails to learn about the company's software in an apparent effort to lessen the impact of layoffs.
The New York Times reported on Friday, citing corporate emails, that Twitter is now dealing with extra uncertainty as a result of an additional 1,200 employees leaving in the midst of the radical changes made by its new owner Elon Musk.
The full-time workers left on Thursday, leaving some core teams without any staff. According to the Times, more layoffs or firings may follow because Mr. Musk, who paid $44 billion for the social media platform, is thinking about closing one of the company's key data centers in the US.
That would reduce Twitter's employment from 7,500 employees at the end of October to roughly 3,000 after Elon Musk let go of half of them this month.
In an apparent effort to reestablish some continuity of operations given the substantially reduced staff at Twitter, Mr. Musk sent numerous emails on Friday, beginning with a "plea," as described by the Times.
The short note from Mr. Musk read, "Anyone who actually builds software, please report to the 10th floor at 2pm today."
Later, he requested certain employees to fly to Twitter's San Francisco headquarters for in-person discussions, stating that he wanted to learn more about the "tech stack," or the company's software and supporting processes.
It's unclear if the purpose of these communications was to lessen the blow caused by the most recent wave of employee departures.
After Mr. Musk, who is renowned for his erratic behavior and divisive opinions, took over Twitter on October 27, the social media platform almost instantly descended into turmoil. He failed to present a clear plan for how to run the business throughout the protracted, months-long ordeal that culminated with his purchase of the company, which resulted in employee enmity.
Remote working was prohibited in his first email to the team, which was the first of several stern communications, including threats against dissenters and suggestions that he would terminate anyone who wasn't a "hardcore" worker.
Mr. Musk made fun of those who left, calling them "softcore" and "ex-hardcore" workers.
He removed senior executives soon after taking charge and started imposing strict modifications to the organization's working structure, claiming it needed to increase revenue streams because it was losing $4 million daily.
In the second quarter, Twitter's revenue decreased by 1% annually to roughly $1.18 billion. In the three months leading up to June, which was impacted by Mr. Musk's takeover proposal, it went from having a net income of approximately $65.6 million to have a net loss of more than $270 million.
It's a rather bleak image. According to engineer Glenn Hope, who previously worked at Facebook and Instagram, the amount of tribal knowledge lost is simply astounding and maybe unprecedented.
For individuals who wished to utilize Twitter Blue, which validates verified accounts, Mr. Musk started charging $7.99.
A fresh version will be released on November 29 in response to misunderstanding over its revisions and a surge of fictitious accounts that mocked well-known figures, major corporations, and Mr. Musk himself.
Users, including famous people, left the site as a result of the upheaval and looked for alternatives including Cohost, Counter Social, Mastodon, Tribal Social, and uSync.
However, he has stated that the business is looking into new means of filtering content on the network. Critics are also concerned that Mr. Musk's freedom of speech dogma may cause Twitter to be flooded with hate speech and misinformation.
0 Commentaires